HBO Asia, backed by Paramount and Warner Bros, launched an 18-hour-a-day home movie channel in Asia in the year 1992. HBO Asia`s regional headquarters officially opened at New Tech Park by Singapore`s Minister for Information and the Arts, BG George Yeo. After 20 months on air, HBO moved to a fully programmed 24-hour service in the year 1994. In a landmark deal, HBO Asia concluded exclusive licensing deals with Sony Pictures Entertainment and Universal Studios, who also become equity partners.

The four HBO Asia partner studios jointly claim 19 of the top 25 films released in the United States during 1993 and 1994. With its lead movie channel in a strong position, HBO Asia launched CINEMAX, a channel for a wide range of entertaining movies in the year 1996. HBO launched an HBO South Asia service in Bangladesh, India, Pakistan and Maldives in the year 2000. The HBO channels in India and Maldives are ad-supported. HBO increased the number of channels under its multiplex bouquet with the launch of HBO Hits and Family, which was distributed first through SkyCable in the Philippines in the year 2006.

The HBO service offers viewers in India and South Asia the best of Hollywood through the exclusive licensing agreements with Paramount, Sony Pictures Entertainment (Columbia/Tri-Star), Universal Studios and Warner Bros. GODZILLA, THE MASK OF ZORRO, STEPMOM, FORREST GUMP, THE RIVER WILD, THE TRUMAN SHOW, CLEAR AND PRESENT DANGER, JERRY MAGUIRE, SHAKESPEARE IN LOVE, MISSION IMPOSSIBLE and MY BEST FRIEND`S WEDDING are some of the famous movies that have been shown on HBO. HBO has also featured the three highest rated movies across English movie channels, namely Spider-Man, The Mummy Returns and The Mummy.

In addition, it featured seven of the top 10 rated movies in the one-year period, including all-time greats such as Enter the Dragon, Rumble in the Bronx, Terminator 2: Judgment Day and The Matrix. Since its India launch in March 2000, the Time Warner originated HBO channel has garnered tremendous viewers response. In the first four months alone, HBO was already in more than 8 million cable and satellite homes in India.

HBO claims to be the World`s greatest movie channel- brining to its viewers the best from the magical world of Hollywood. With more than 70 movies every month, including 52 movie premieres on HBO SATURDAY NIGHTS and favorite Hollywood stars on every HBO SUPERSTAR SUNDAY, primetime and weekends for all movie lovers have changed totally! HBO has been very well received among the Indian movie buffs. In the year 2004, HBO went one step further and for the first time the channel aired three movies - The Mummy, The Mummy Returns and The Scorpion King - all dubbed in Hindi.

Apart from movies HBO also featured the music concert of the famous Bon Jovi- Crush, in the year 2001. HBO was also planning to launch The Street, a fictional serial closely based on the lives of the young investment bankers/traders on Wall Street. Series like Sex and the City, tackling socially relevant issues, often specifically dealing with women in society has been popular. But Hollywood Blockbuster movies were always the core programming material for HBO. In the year 2007, HBO will showcase movies like `Monster-In-Law` as the HBO Blockbuster of the Month of May. In its Saturday Night block, the channel will showcase `The Polar Express`, `A Sound of Thunder`, `Cry Wolf` and `The Exorcism of Emily Rose`. Other movies that will be showcased for this summers are `8MM`, `Pirates of Caribbean - At World`s End` and many more.