The scenic beauty and the dense forest of the region, which often evoke eerie and romanticism at the same time, help the growth of the tourism industry in Jalpaiguri.The network of rivers Jalpaiguri is often been recognized as a land of "Tea, Timber and Tourism".

The diversified flora and fauna and the exquisite splendor of Jalpaiguri gathers a vast chunk of tourist in its core. Sanctuaries, Tiger Reserves and the National Parks are the key interest about the region and are also the popular tourist places in Jalpaiguri. Gorumara Sanctuary at the flood plains of Murti and Jaldhaka rivers offers scenic landscape and magnificent forest. The principal attraction here is the Rhinoceros, Elephant, Gaur, Leopard, hornbill etc. Except the rainy seasons, the Gorumara tourism gathers a variety of visitors.

The Chap Mari Wild Life Sanctuary at the foothills of the Himalayas in the district of Jalpaiguri is the abode of diverse avifauna and the mammals like elephant, gaur and leopard. The dense forest against the backdrop of Kanchenjungha and other Himalayan peaks offers a charismatic view whilst augmenting the tourism industry in Jalpaiguri.

Chalsa has magnificent view of small hillocks, along which the river Kurti flows and the vast expanse of the tea gardens. In the flood plains of river Torsha, Jaldapara Wild life sanctuary is the home of Great Indian One-horned rhinoceros and the Royal Bengal Tiger. The Jalpesh Temple, some 8 km away from Jalpaiguri is the only religious place attracting tourists. The presiding deity of Shiva in the temple is invested with immense historical importance. The Cooch King Prananarayana had constructed this temple in the year 1655. The tourism industry of Jalpaiguri is one of the principal sources of income of Jalpaiguri. Completely an agriculture based economy, the district of Jalpaiguri owes its popularity as an economically developed district mainly due to the thriving prosperity of tourism industry in Jalpaiguri.