Indian music channels are quite popular with the viewers. Irrespective of region, language and age people follow the music channels that are aired on Indian television. While some of the Indian music channels solely play Hindi film songs, there are several music channels that play an assortment of songs round the clock. Whether it is Indipop, film music or classical songs; the latest albums are promoted through the Indian music channels. Channel [V], MTV, B4U Music and others play various songs throughout the day.

Besides songs there are several programmes on music that are aired through these Indian TV channels. There are certain TV channels that play requested songs. All the viewers need to do is call up certain numbers shown on their TV screens and place their requests. In case one is interested in English songs there are Indian music channels that telecast such songs. So whether it is Kishore Kumar, Shubha Mudgal or Enrique; the viewers can tune into their favourite play lists on the Indian music channels.

Some of the Indian music channels host their own music award ceremonies. Besides these live concerts of several musical or dance programmes are also telecasted on the Indian music channels. With passing time more and more Indian music channels are coming up so that they can entertain the audiences. Besides the latest numbers these channels also play the oldies. The mellifluous voices of Lata Mangeshkar, Geeta Dutt, Suman Kalyanpur, Aarati Mukherjee and others are quite common on such channels.

Most of the Indian music channels play popular songs but there are others that promote the folk dances and songs. These Indian music channels often promote fresh talents as well.