(Last Updated on : 19/07/2011)
Zee News is a 24 hour Hindi news channel situated in Mumbai
and it is a part of Zee News Ltd. This Indian news channel gained popularity in a short span of time by reaching out to the masses with their news Sabse Pehle. The channel firmly believes in bringing forth truth to the people. This has been the guiding force behind Zee News while reporting unbiased news. Globally, Zee news has spread across most of Asia, the Middle East, Europe and the Americas and has carved out a niche for itself in the global media space. The wide network of Zee News stretches out to more than 60 countries worldwide. Largest nationwide network of reporters and journalists are connected through advanced communication links has made Zee News the first to break stories most of the time.
Zee News, founded in 1992, is the key channel of Zee News Ltd. and mainly focuses on news updates and current affairs. Zee News was the only 24-hour Hindi news channel in India during that time. Zee News maintains its position amongst the leading News Channels in India, despite being a pay channel. Zee News has also received several awards for their programming and show packaging.
Programmes on Zee News
Besides Zee News, Zee News Ltd. also comprises Zee Telugu, Zee Tamil, Zee 24 Taas, Zee Business
, Zee Kannada, 24 Ghanta, Zee Bangla, Zee 24 Ghantalu, Zee Marathi, etc. Barun Das is the CEO of Zee News Ltd. while Zee TV was founded by Subhash Chandra. The most distinct news capsule, which only Zee News has, is the News Top 10, which packs in 70 nuggets from all spheres in 30 minutes everyday. The channel also has bulletins like Hindustan Humara - A Pan India bulletin covering news from all over India; Pehal - A programme that is based on social service and encourages it; Prime Time Special- A programme that features that day`s important events; and programmes like Bollywood Baazigar and Bole Toh Bollywood that covers various aspects of Hindi cinema. Zee News is one step ahead of the usual television News reporting. The channel also covered the much hidden and scary life of the Aghori
saints, Tantriks and other such hidden mysticism and by unleashing a program that shows this scary truth with `Kaal Kapaal Mahakaal`.
The programmes on Zee News comprise hard news, social service programmes, crime related news, lifestyle, sports, entertainment, business and health related news as well. Zee News broadcasts tailored programmes in specific time slots catering to varied tastes of viewers, including News, Metro News, Prime time, Din Bhar, World View, and Beyond Headlines.
The channel has always been considered as a pioneer and a leader in the field of investigative journalism, with programming that go deeper and far beyond the usual News and current affairs programmes. Zee News` continuous search for truth has helped open the lid on many hidden truths besides winning acclaims and awards for Zee News. These included the revelation about synthetic milk made from urea; shampoo etc on The Inside Story, which won Zee News an Award at the New York Festivals, a first ever for India. Zee news has also been consistently winning awards like the EMMVIES 2004, Indian Telly Awards and The Indian Marketing Awards.
It is such shows on Zee News that has augmented its popularity with masses. The channel also broadcasts groundbreaking news and documentary programmes like Special Correspondent, a weekly programme, based on field experiences of journalists; Encounter, a hard-hitting one-on-one interview show seeking to uncover the persons behind the persona, etc. Besides these, Zara Sochiye, another popular show on Zee News bagged award in the category of Best Public Affairs Programme at International Television programming and Promotion, New York. This programmes deals with stories like female infanticide, rising crimes and the role of politics and other such current affairs and social issues.
In spite of being the only pay channel in the cluster of news channels, Zee News has been successful in maintaining a steady position. Zee News for the Asia region is uplinked from Noida in India and uses Asiasat-3S while the UK playout is done from London and uses the BskyB platform. The advanced network and technology used in the Zee network has placed Zee News channel as the leading news network across Asia, in terms of its coverage and reach.