Broadcast of the Disney Channel India, started in 2004 in India. All internationally broadcast shows are available with English and Hindi audio, while locally produced shows are available in Hindi only. This is a 24-hour entertainment channel exclusively for children. It is marketed solely to children under or of the age of 15. Currently available on basic cable and satellite. India was the first country where the company developed local Disney Channel shows, something it is now doing in Britain and Japan, too.
In 2006, Disney channel aired the New Year with its second major original local production Dhoom Machaao Dhoom, a daily soap. "Dhoom" is Disney`s sophomore effort at producing TV shows in India - its first, "Vicky Aur Vetaal," was based on an Indian myth about a prince and a genie-like figure. The new series tells the story of four young girls who team up to form a band against all odds, reflecting the tastes, preferences and struggles of the present generation children.
Disney Channel, as part of its school contact programme, also visited schools in various cities in India to promote the Disney stars contest.
